May 30, 2013

The Challenges of Opening Your Own Martial Arts Studio

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Franopps
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hello there,

this is Dexter Kennedy, President of the National Martial Arts League and Kumite Fightclub Franchises. I notice in the past when I send out broadcasts I usually write about the benefit of owning a professional sports franchise in owning National Martial Arts League Team Franchise. Forgetting to mention or say anything about the Kumite Fightclub.

Well I'm going to take that time now….

Just imagine if you will, being a young green or blue belt in karate school taking lessons. During that time period you see students transform, confidence, self-esteem it even happens to you. You pick up, you learn, in fact you pick things up so well that you are asked to teach classes at the local continuing education program. So now you are paying for lessons at a school and getting paid to teach what you've learned. I quickly learned this was better than working at McDonalds. You get the experience of starting a small business, students are paying you to teach then and you haven't even gotten your blackbelt yet and legally you are running under the radar but you are only 16 anyway. Ok so you eventually get your blackbelt, you are lot more knowledgeable and your customer base has grown tremendously…

You no longer want to continue to teach through the continuing ed program because they get 50% off the top of each student and the space is limited. So you start looking for a larger location, and equipment. The numbers start to add up, you see the potential but you don't have the money to take it the next level.
So what do you do?

Some would ask family and friends for a loan, some would go to the bank. Each person takes a different path. You may even consider adopting a model that's been successful or has the potential success. What problems do you foresee?

Rent/Lease, how many students will I need just to break even?

Location, location, location…….that's really important. What are the demographics for my school to be successful?

What about retirement, how would I setup a retirement plan?

That's the benefit and value of a proven model, a franchise model. I guess I would be concerned as to how if any I would be restricted if I purchased a franchise. When I designed the Kumite Fightclub Franchise model, I put every effort into structuring a franchise that would allow owners to be confident and successful. The primary premise is injecting your school into the community. When the community sees the value that you bring, getting students is a non-issue. Most karate or martial arts schools are just that schools and they teach a traditional martial arts program, white thru black belt, maybe a little self-defense – minuscule with a little sparring.

They compete with so many other businesses for the same ages of adults and children, so we have to be more engaged with the problems within our community. I've always been told that if you find a solution to a problem, you can make a lot of money. Now think……what problems do you see that can be fixed within your community from the implementation of a solutions-based martial arts studio?

Welcome to the Kumite Fightclub

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