June 5, 2011

Why Twitter Can Be a Lifesaver

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June 5, 2011



In This Issue:
  • The Secret to Learning any Language in just 10 Days Revealed... Using the Revolutionary Method Employed by the FBI!
  • Beginner's Guide to Twitter
  • Blast Away High Cholesterol. Lose 67 Points in Just 28 Days
  • The Benefits of Hatha Yoga
  • Forever Young


Dear healthwellness82@gmail.com,

You may think Twitter is mostly for celebrities who want to broadcast their trivial thoughts and silly fans who want to read them -- but Internet entrepreneur Joel Comm, author of Twitter Power: How to Dominate Your Market One Tweet at a Time, explains how this free social-networking service can be a surprisingly useful tool for sending vital messages to your family, friends, colleagues and customers -- and he proves why Twitter can even be a lifesaver.

Reducing your risk for heart disease is another way to save your life. Janice Kiecolt-Glaser, PhD, tells about an easy exercise that will protect your heart -- and provides the research that proves it. Even better: Twice a week is all it takes!

All the best,



Jessica Kent
Editor
BottomLineSecrets.com

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Beginner's Guide to Twitter

Joel Comm


Everyone seems to be atwitter about Twitter. The free online service lets users send and receive very short messages -- no longer than 140 characters apiece. A typical Twitter message, known as a "tweet," might provide a quick update on what you’re doing or request help with a problem. Users post tweets to a personal Web page from their cell phones, PDAs or computers. How Twitter can be useful and how to sign up...

TWITTER FOR FUN AND FAMILY

To use Twitter in your personal life...

Keep friends and family updated on your life when you don’t have the time or inclination to call or e-mail. You might tweet, "We arrived home safely from our trip"... or, "The car’s running again. It was just a fuse."

Real-life tweet: A passenger on a plane that skidded off a Denver runway last winter used his cell phone to tweet about the event moments after it occurred. His friends never had to worry about his safety, because they got his tweet and learned that he was unharmed before the incident was reported in the media.

Arrange social activities, even at the last minute. Rather than place dozens of calls to find someone who is free, send out a single tweet. This tweet might read, "I’m going fishing. Anyone want to join me?"

Real-life tweet: Basketball star Shaquille O’Neal used Twitter to inform his friends and fans that he was sitting down to dinner alone in Phoenix. A pair of local basketball fans drove to the diner and hung out with him.

Solicit opinions, advice or assistance on short notice. You could tweet, "Can anyone suggest a good place for dinner in Albany?"... or, "My car broke down in Portland. Can anyone recommend a good mechanic?"

TWITTER FOR BUSINESS

To use Twitter in your professional life...

Keep colleagues and clients up-to-date about schedules and plans. You could tweet, "Any customer expecting a service call today will receive one by 5:00 pm despite the snow" or, "My flight was delayed. Can someone stand in for me at this afternoon’s meeting?"

Search for tweets about your company, industry or products written by other Twitter users, then provide fast feedback. A plumber might offer responses to plumbing-related questions to build goodwill with customers. A manufacturer might respond to a complaint about a product with troubleshooting tips, turning negative buzz about the product into positive buzz about the company’s customer service.

For example, cable company Comcast has a customer service employee monitor Twitter for mentions of Comcast and respond quickly.

The Web site TweetBeep (http://tweetbeep.com) and Twitter’s own search page (http://search.twitter.com) can help you find relevant tweets.

Show clients and potential clients the person behind the business. Customers are more likely to trust you if they believe that they know you and like you as a person. To build this human connection, tweet about your hobbies... your charitable work... or your company’s softball game, in addition to your business and products.

HOW TO SIGN UP

Twitter is easy to use. Visit www.twitter.com, click "New to Twitter? Join today" and follow the simple directions.

E-mail a link to your Twitter Web page to keep friends, family, colleagues and clients posted on your life or business. You can find people to follow by clicking on "Find People" from your Twitter home page.

Warning: Click "Settings," then check the box by "Protect my updates" on your Twitter account page if you want to maintain control over who reads your tweets. Leave this unchecked only if you do not expect to share sensitive information and would like to reach strangers as well as friends. Always be careful. If you are going to be out of town for a few weeks, you may not want to tweet about that if everyone can read your posts.

You also can choose to receive tweets from individuals on your cell phone. Though Twitter is free, your service provider may charge you when you send or receive messages from your phone depending on your plan.

Bottom Line/Personal interviewed Joel Comm, an Internet entrepreneur, Loveland, Colorado, who has helped found such Web sites as WorldVillage.com and ClassicGames.com (now Yahoo! Games). He is author of Twitter Power: How to Dominate Your Market One Tweet at a Time (Wiley). www.twitterpower.com

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The Benefits of Hatha Yoga

Janice Kiecolt-Glaser, PhD


Hatha yoga lowers risk for heart disease, stroke, arthritis and diabetes. Recent finding: People who practiced yoga regularly had lower blood levels of interleukin-6, a component of the body’s inflammatory response that contributes to heart disease, stroke, arthritis and type 2 diabetes. People who practiced one to two times a week for at least two years and at least twice a week for the last year also had lower inflammatory responses to stress.


Bottom Line/Personal interviewed Janice Kiecolt-Glaser, PhD, professor of psychiatry and psychology, The Ohio State University College of Medicine, Columbus, and leader of a study published in Psychosomatic Medicine.

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